Goodyear Assurance ComfortDrive Tires | Smith's Service Center in Madison, WI

Caress Every Curve / Drive comfortably and confidently with ultra-refined handling thanks to ComfortFlexâ„¢ Technology, designed for smoother transitions and impact absorption.

Trust Your Traction / Experience lasting control and responsiveness with Evolving TractionÂ® Grooves and TredLockâ„¢ Technology, combined with an exclusive soy bean oil compound to help maintain traction in wet and cold conditions. Plus, track your tread with an easy-to-read Wear GaugeÂ® built into the tire.

Relish The Rain / Navigate the conditions with optimized AquaChannelÂ® grooves that are symmetrically balanced to help maximize water evacuation and reduce hydroplaning for superior wet performance.

Soften The Sounds / Tune out the road and enjoy a more pleasant ride with an innovative noise-reducing tread pattern that helps to eliminate sounds from the street.

Caress Every Curve / Drive comfortably and confidently with ultra-refined handling thanks to ComfortFlexâ„¢ Technology, designed for smoother transitions and impact absorption.

Trust Your Traction / Experience lasting control and responsiveness with Evolving TractionÂ® Grooves and TredLockâ„¢ Technology, combined with an exclusive soy bean oil compound to help maintain traction in wet and cold conditions. Plus, track your tread with an easy-to-read Wear GaugeÂ® built into the tire.

Relish The Rain / Navigate the conditions with optimized AquaChannelÂ® grooves that are symmetrically balanced to help maximize water evacuation and reduce hydroplaning for superior wet performance.

Soften The Sounds / Tune out the road and enjoy a more pleasant ride with an innovative noise-reducing tread pattern that helps to eliminate sounds from the street.

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